What Kind Of Amusement Equipment Is Suitable For Shopping Malls?

With the upgrading of consumer demand, shopping malls are not only places for shopping, but also become a comprehensive experience space integrating leisure, entertainment and social interaction. In order to attract family customers and extend the customer's stay time, many shopping malls will be equipped with amusement equipment to enhance the customer experience. So, what kind of amusement equipment is suitable for shopping malls? This article will analyze the amusement equipment suitable for different age groups and different venue conditions to help shopping mall operators make better choices.

 

Selection principles for amusement equipment in shopping malls

When choosing amusement equipment, shopping malls need to consider the following factors:

Safety: All amusement equipment must comply with relevant safety standards to reduce the risk of accidents.

Space adaptation: The space in the shopping mall is limited, and the equipment needs to be compact and suitable for indoor venues.

Interactivity and attractiveness: The equipment should be highly interactive to attract children and family groups.

Maintenance cost: Choose easy-to-maintain and durable equipment to reduce operating costs.

Commercial value: It can extend the customer's stay time and promote consumption conversion.

 

Types of amusement equipment suitable for shopping malls

1. Amusement equipment suitable for children

(1) Children's playground

Applicable to: children aged 2-12

Equipment features: composed of climbing nets, slides, trampolines, ocean ball pools, etc., with diverse ways of playing and strong interactivity.

Applicable venues: shopping mall atriums, special children's playground areas

Advantages: can attract family customers, extend the stay time, and increase customer flow.

 

(2) Mini trampoline park

Applicable to: children aged 3-12

Equipment features: small footprint, safe and controllable bouncing area, can be combined with soft bag protection and foam ball pool.

Applicable venues: children's activity area, parent-child leisure area

Advantages: strong sportiness, conducive to children's physical development, suitable for short-term experience.

 

(3) Carousel

Applicable to: children aged 2-8

Equipment features: classic children's amusement equipment, suitable for the central area or open area of the shopping mall.

Applicable venues: shopping mall entrance, atrium or open leisure area

Advantages: attractive appearance, easy to maintain, and has strong commercial value.

 

2. Recreational equipment suitable for teenagers

(1) Indoor rock climbing wall

Applicable people: children and teenagers over 6 years old

Equipment features: The wall height is adjustable, challenging, and can increase interactive competition gameplay.

Applicable venues: Sports and entertainment areas in shopping malls, next to children's playgrounds

Advantages: Healthy and interesting, can attract teenagers and parents to participate.

 

(2) Virtual reality (VR) game experience area

Applicable people: Teenagers over 8 years old and adults

Equipment features: VR equipment combines roller coaster, shooting, adventure and other game play to provide an immersive experience.

Applicable venues: Shopping mall technology experience hall, next to cinemas

Advantages: Strong sense of technology, can increase the entertainment elements of shopping malls and increase customer unit price.

 

3. Recreational equipment suitable for families and adults

(1) Video game entertainment area (game consoles/simulated racing)

Applicable people: All ages, especially suitable for teenagers and young people

Equipment features: Combines racing, shooting, music rhythm games, and is competitive and social.

Applicable venues: Cinemas, next to dining areas

Advantages: Increase interactive entertainment experience and promote secondary consumption.

 

(2) Indoor mini golf

Applicable groups: families, groups of friends

Equipment features: Mini golf courses of different difficulty levels are set up, suitable for multi-person interaction.

Applicable venues: shopping mall entertainment floors, sports and leisure areas

Advantages: Relaxed and fun, suitable for social activities, and can attract families and young people.

Suggestions for the layout of amusement equipment in shopping malls

Mall center area (atrium): suitable for setting up carousels, naughty castles, mini trampolines, etc. to increase the stay time of family customers.

Next to the cinema/food court: suitable for setting up VR games and video game entertainment areas to attract young people and couples.

High floors or special entertainment areas: suitable for setting up climbing walls, mini golf, trampoline parks and other sports equipment.

Children's theme areas: suitable for setting up naughty castles, mini trampolines, ocean ball pools, etc., to provide family customers with a one-stop entertainment experience.

 

Summary

The selection of amusement equipment in shopping malls should be planned in combination with target customer groups, site restrictions and commercial value. Children's playgrounds, mini trampolines and carousels are suitable for families, climbing walls and VR experiences are suitable for teenagers, while video games and mini golf can attract a wider range of consumers. Reasonable layout of amusement equipment can not only enhance the attractiveness of shopping malls, but also promote consumption growth, making it a real leisure and entertainment destination.